AI Insights · Timothy · January 2023
Top 5 Fitness and Weight Loss Programs Apps in Ireland Q4 2022
Explore the performance of the top fitness and weight loss apps in Ireland during Q4 2022, highlighting key metrics such as downloads, revenue, and active users.
In the fourth quarter of 2022, the top 5 fitness and weight loss programs on a unified platform in Ireland showed varying trends in downloads, revenue, and active users. Here’s a detailed look at their performance:
Fitbit: Health & Fitness experienced fluctuations in weekly revenue, peaking at approximately $25K in the final week of December. Downloads saw a significant spike towards the end of the quarter, reaching around 42.6K in the week of December 26. Active users fluctuated, peaking at about 118.9K in mid-October and ending the quarter with 112.2K.
MyFitnessPal: Calorie Counter maintained a steady weekly revenue, hovering around $20K to $23K, with a slight dip to $17K in mid-December. Downloads showed a declining trend, starting at 1.9K in late September and falling to 802 by December 19, before a slight rebound to 1.5K in the last week. Active users remained relatively stable, starting at 125.1K and ending at 113.6K.
Calorie Counter + saw a gradual decline in weekly revenue, starting at $4.6K and ending at $4K in the last week of December. Downloads also saw a downward trend, beginning at 1.7K in late September and dropping to 620 by mid-December, before a slight increase to 1.8K in the final week. Active users peaked at 10.4K in late October and ended the quarter at 10.7K.
The Irish Life Dublin Marathon app saw a notable spike in downloads around the marathon event in late October, peaking at 7.4K in the week of October 24. Downloads dropped sharply to single digits in November and December.
Garmin Connect™ maintained a stable download rate, with a significant increase to 3.3K in the weeks of December 19 and December 26. Active users showed a consistent pattern, peaking at 66.1K in late October and ending the quarter with 65.8K.
These insights come from Sensor Tower, where more detailed analysis and data can be found.